Live tender

CRM partner agency tender

SOUTH WESTERN RAILWAY LIMITED · England-wide · up to £1,378,656

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What the buyer wants

South Western Railway Limited is seeking a specialist CRM partner agency to support customer marketing through strategic input, journey mapping, analysis, and activation to enhance CRM and paid media audience utilisation.

SWR seeks to appoint a specialist CRM partner agency to operate as an extended team to support us in our customer marketing and leveraging the value of that in multi-channel and media activation. The focus will be on adding strategic input, journey mapping & improvement, analysis and as necessary, activation to turbo-charge our customer marketing efforts for CRM and utilisation of relevant audiences in paid media.

How Tenderoo reads it

The notice reads as one for a larger supplier: check the value, the geography and the requirements before committing time to it.

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